Building a Rock-Solid Brand

Blackwell and Co. conducted a diagnostic assessment for Foster Construction, LLC to improve their visibility and increase customer leads. To help them better connect with their target audience, we recommended creating a DBA as Foster Foundation Repair.

This strategic rebranding required a focused, creative effort to strengthen name recognition and increase market presence in their service area.

10xROI

in first year

$1.2m

+ backlog


Blackwell and Co. provided the following:

  • Brand identity
  • Website development & hosting
  • Corporate photography
  • In-house video production
  • Audio production for radio
  • Social media
  • Design / print materials
  • Outdoor billboards
  • (and more)

Brett and Amber Hodgdon, Co-Owners
Photography by Blackwell and Co.

Foster Orange
RGB: 220 / 107 / 47
HEX: DF6A2E

Foster Black
RGB: 35 / 31 / 32
HEX: 231F20

Medium Gray
RGB: 151 / 153 / 155
HEX: 97999B

Light Gray
RGB: 217 / 217 / 214
HEX: D9D9D6

Outdoor


To further promote Foster’s new business name and increase top-of-mind awareness in the community, our team created a series of outdoor billboards— simple but bold and effective.

Photography


We provided our in-house photography services for Foster Foundation Repair's skilled team. Then, our crew visited the job site to get more environmental shots for the web, marketing materials, and more.

Video Production + Jingle


To enhance name recall and increase top-of-mind awareness across all platforms, our team created a custom jingle for Foster Foundation Repair, designed for use on TV, radio, social media, and more.

Blackwell and Co. handled all aspects of art direction, scripting, and video production to ensure we could develop a message that would resonate and connect.

View on Vimeo
Foster Foundation Repair website mockups

Web Development + Secure Hosting


Blackwell and Co. rebuilt the Foster Foundation Repair website from the ground up to enhance user experience and drive higher search engine rankings. We made sure it was mobile-friendly and optimized for search.

And more...

In addition to providing ongoing support and updates for their website, social media, Google Pay-Per-Click campaigns, media budget and more, Foster Foundation repair saw a 10x ROI in the first year of engagement with Blackwell and Co.

10xROI

in first year

$1.2m

+ backlog

Revenues before engagement
Nine months later
CELEBRATING 25+ YEARS
Your message—
Made remarkable.
bco digital marketing logo

We’ve been building remarkable brands for more than 25 years. And now we’re ready to position your organization to compete in the marketplace through videos, photos, web, print, and more.

Whether you have needs in the conference room, online, or out in the field— we have a tested, brand-building process that connects your people, products, and customers.

Let us help tell your story— better.

WORK WITH US