Hare Wynn is a Birmingham based plaintiff firm that sought Blackwell’s help to position their brand for the future. This firm had been around for a very long time, but had very little market recognition. Hare Wynn worked with Blackwell on a wide variety of advertising and branding projects in 4 different markets throughout the U.S. Each market featured key attorneys who shared personal insights about the importance of helping others. Each spot was a refreshing and authentic look at world-class lawyers who strive daily to make a difference.