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Brand Strategy for Law Firms

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More Than 25 Years of Branding and Positioning for Law Firms

Rebranding, TV / Video, Digital, and Print

Check Out Some of Our Law Firm Commercials!

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MARKET DIAGNOSTIC

Are you getting the best bang for your buck? Do you know what your competitors are spending on advertising? Our diagnostic tool can help you better understand your position in the market, and make your budget more effective.

STRATEGIC PLANNING

Good strategies are built on good diagnostics. With over 20 years of brand building experience, our team will help you understand where you are, where you want to go, and how to get there.

REBRANDING

Is your brand effective, clear and professional? We build authentic brands for clients from the inside out. Our development model addresses, process, people, and outcomes.

ONLINE ADVERTISING

If you’re not advertising online—you should be. We provide comprehensive planning for all mediums, and reconcile your accounts to make sure you are getting what you pay for.

TV & VIDEO

Television advertising is complex, competitive and costly. We provide planning, tracking and production to make sure you get the best return on your investment.

WEB DESIGN

Many law firm websites are over-complicated and overly expensive. We push clients to understand the audience—and to be both effective and efficient.

PROFILE VIDEOS

Breathe humanity into your profile. Share your story and experience with those who need to know—across multiple mediums. Your success is reliant on how well you connect with others.

COMMUNICATION MATERIALS

Printed collateral is a great way to deliver your brand message. Are your materials cohesive and professional? If not, you might want to give us a call.

INTERNAL COMMUNICATIONS

Do your employee handbooks and training materials inspire your new employees? Deficits here could impact employee morale, recruiting and retention.

Testimonials

We want to hear from you! Please share your information with us, and someone will get back to you directly. Thanks for your interest in our firm! We look forward to speaking with you soon.

Charleston
231 Capitol Street
Suite 2
Charleston, WV 25301


BCO Legal Marketing is a division of Blackwell and Co.

Message or Call Us Now! 304-342-8898